Compare Booking.com and Agoda affiliate programs by current status, monetization model, commission, attribution, operational terms, audience fit and source evidence quality.
| Factor | Booking.com | Agoda |
|---|---|---|
| Current status | Active | Active |
| Category | Travel Tools & Services | Travel Tools & Services |
| Model | qualified-booking | completed-booking |
| Commission | Commission on qualified bookings made through approved affiliate integrations; current public page does not publish one universal rate | Affiliate Partner page illustrates a 5% booking commission and states rates rise with completed booking volume; creator Ambassador terms can differ |
| Cookie / attribution | Verify current CJ/region-specific program terms | Verify current Partner dashboard / offer terms |
| Approval | Free registration plus affiliate-network/advertiser approval | Affiliate application and approval |
| Verified / reviewed | 2026-09-08 | 2026-09-08 |
| Best fit | Hotel, destination, itinerary and travel-planning publishers with booking-intent traffic. | Hotel and destination publishers with meaningful Asia-Pacific or global accommodation-booking intent. |
Booking.com currently offers a travel affiliate program that publishers access through its supported affiliate-network flow. The public program page confirms commission on qualified bookings but does not present one universal commission rate for every region or product.
Visit programAgoda operates an affiliate partner program for publishers monetizing travel bookings. Its current partner page illustrates a 5% commission example and says the percentage can increase with monthly completed-booking volume; Agoda also runs a separate creator Ambassador track with different published tiers.
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