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Hootsuite vs Sprout Social Affiliate Program

Compare Hootsuite and Sprout Social affiliate programs by current status, monetization model, commission, attribution, operational terms, audience fit and source evidence quality.

Choose by audience and product fit first. The table exposes operational terms only where they are actually stored from first-party research; missing terms remain blank rather than being guessed.
FactorHootsuiteSprout Social
Current statusActiveActive referral program
CategorySocial Media Creator ToolsSocial Media Creator Tools
Modelsalereferral-revenue-share
Commission20% of first-month revenue for each new qualifying Standard-plan referral; Advanced referrals can earn moreRevenue share on qualifying referred subscriptions; current public page does not publish one fixed percentage
Cookie / attribution90 days for trials/buy-now purchases and 90 days for trial-to-subscription conversionsReferral relationship; no public cookie window stated
ApprovalApplication review through Hootsuite / ImpactContact/apply to the relevant Sprout partnership track
Verified / reviewed2026-09-082026-09-08
Best fitSocial-media marketing publishers, agencies, software reviewers and creators teaching social workflows.Agencies, consultants and business-focused social-media publishers with a relevant customer base.

Hootsuite

Hootsuite currently operates a public Impact-tracked affiliate program. Its official page publishes 20% of first-month revenue for qualifying Standard referrals, higher potential earnings for Advanced, and a 90-day cookie.

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Sprout Social

Sprout Social’s current partnership program includes referral and agency tracks that can earn revenue share on referred subscriptions. It is better treated as a relationship/referral program than a generic open affiliate offer.

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